Recipe AI
Helping users discover tailored recipes and ignite their culinary creativity.
Helping users discover tailored recipes and ignite their culinary creativity.
Role
UI/UX Designer
Platform
Mobile
Tools
Figma, Claude
Timeline
2024



Overview
It's been a long day, and you're standing in front of your open refrigerator, staring at a random assortment of ingredients. The age-old question echoes in your mind: "What should I cook for dinner?" This is where RecipeAI steps in – your new culinary sidekick.
Born out of the universal struggle of turning mismatched ingredients into a delicious meal, RecipeAI is like having a friendly chef right in your kitchen. It doesn't just give you recipes; it listens to you. Tell it what's in your fridge, mention any dietary preferences, and watch as it whips up personalized recipe suggestions.
Whether you're a busy parent trying to please picky eaters, a student learning to cook on a budget, or someone looking to reduce food waste, RecipeAI is here to make your life easier and your meals more exciting. It's not about following rigid recipes – it's about creating dishes that fit your life, your tastes, and what's actually in your kitchen right now.
With RecipeAI, that nightly kitchen stare-down transforms into a moment of culinary creativity. It's time to close the fridge door, fire up RecipeAI, and embark on a personalized cooking adventure. Who knows? Your new favorite dish might be just a conversation away.
It's been a long day, and you're standing in front of your open refrigerator, staring at a random assortment of ingredients. The age-old question echoes in your mind: "What should I cook for dinner?" This is where RecipeAI steps in – your new culinary sidekick.
Born out of the universal struggle of turning mismatched ingredients into a delicious meal, RecipeAI is like having a friendly chef right in your kitchen. It doesn't just give you recipes; it listens to you. Tell it what's in your fridge, mention any dietary preferences, and watch as it whips up personalized recipe suggestions.
Whether you're a busy parent trying to please picky eaters, a student learning to cook on a budget, or someone looking to reduce food waste, RecipeAI is here to make your life easier and your meals more exciting. It's not about following rigid recipes – it's about creating dishes that fit your life, your tastes, and what's actually in your kitchen right now.
With RecipeAI, that nightly kitchen stare-down transforms into a moment of culinary creativity. It's time to close the fridge door, fire up RecipeAI, and embark on a personalized cooking adventure. Who knows? Your new favorite dish might be just a conversation away.
Challenges
Limited cooking experience leading to uncertainty in recipe selection and preparation
Difficulty finding recipes that match available ingredients and kitchen equipment
Frustration with managing dietary preferences and restrictions across multiple recipes
Time spent searching through numerous recipes to find suitable meal options
Limited cooking experience leading to uncertainty in recipe selection and preparation
Difficulty finding recipes that match available ingredients and kitchen equipment
Frustration with managing dietary preferences and restrictions across multiple recipes
Time spent searching through numerous recipes to find suitable meal options
Limited cooking experience leading to uncertainty in recipe selection and preparation
Difficulty finding recipes that match available ingredients and kitchen equipment
Frustration with managing dietary preferences and restrictions across multiple recipes
Time spent searching through numerous recipes to find suitable meal options
Limited cooking experience leading to uncertainty in recipe selection and preparation
Difficulty finding recipes that match available ingredients and kitchen equipment
Frustration with managing dietary preferences and restrictions across multiple recipes
Time spent searching through numerous recipes to find suitable meal options
My Process
My Process
Validating Assumptions
The goal of RecipeAI is to empower users to explore and create delicious meals that suit their tastes and dietary needs. To make this possible, we aim to understand users’ cooking habits, their preferences for ingredient-based recipes, and the impact of available ingredients on their meal choices. To validate our approach, I had a conversation with some of my friends, colleagues, and family members, to gain insights into their recipe preferences, cooking routines, and ingredient usage. This research helps us tailor RecipeAI to deliver personalized, convenient, and enjoyable cooking experiences.
Most users often choose recipes based on what they already have on hand, emphasizing the importance of an ingredient-based search and recipe recommendation feature to reduce the need for additional shopping.
Many users prefer recipes that align with their specific dietary preferences, which indicates a strong demand for customization options based on dietary restrictions and personal preferences.
Users value recipes that are easy to follow and require minimal steps, suggesting that RecipeAI should prioritize simple instructions and quick cooking techniques.
Respondents showed interest in visuals like images and videos, which enhance understanding and confidence when cooking. Incorporating visual guides could improve the user experience.
Competitive Analysis
I carried out a competitive analysis, and was able to identify 3 competitors (direct and indirect) whose strengths and weaknesses I evaluated to understand how competitors operate and identify opportunities or threats that could affect your Recipe AI.

After which I identified the similarities, opportunities, differences, and key learnings.

User Persona
Based on my research findings, I crafted a user persona to maintain a user-centered approach throughout the RecipeAI project. We identified our core users as HOME COOKS—the culinary creators of tomorrow. Our mission resonates with a simple yet powerful truth: “Delicious meals are achievable when you explore and experiment.”


Brainstorming
Using Figma AI, I summarised the key finding from the competitive analysis to identify how to enhance Recipe AI user experience and key features to prioritize. Then I mapped out key features that will enhance our user's experience.

Key Features
Ingredient based recipe generation with a chat interface
Image recognition for ingredient input
Voice input for ingredients
Engaging video-based recipes with step-by-step visuals
Sketches
With our plans mapped out, I started sketching different layouts for the app. These simple drawings helped me explore various ways users could navigate through their journey, making sure every screen would feel natural and easy to use.

Validating Assumptions
The goal of RecipeAI is to empower users to explore and create delicious meals that suit their tastes and dietary needs. To make this possible, we aim to understand users’ cooking habits, their preferences for ingredient-based recipes, and the impact of available ingredients on their meal choices. To validate our approach, I had a conversation with some of my friends, colleagues, and family members, to gain insights into their recipe preferences, cooking routines, and ingredient usage. This research helps us tailor RecipeAI to deliver personalized, convenient, and enjoyable cooking experiences.
Most users often choose recipes based on what they already have on hand, emphasizing the importance of an ingredient-based search and recipe recommendation feature to reduce the need for additional shopping.
Many users prefer recipes that align with their specific dietary preferences, which indicates a strong demand for customization options based on dietary restrictions and personal preferences.
Users value recipes that are easy to follow and require minimal steps, suggesting that RecipeAI should prioritize simple instructions and quick cooking techniques.
Respondents showed interest in visuals like images and videos, which enhance understanding and confidence when cooking. Incorporating visual guides could improve the user experience.
Competitive Analysis
I carried out a competitive analysis, and was able to identify 3 competitors (direct and indirect) whose strengths and weaknesses I evaluated to understand how competitors operate and identify opportunities or threats that could affect your Recipe AI.

After which I identified the similarities, opportunities, differences, and key learnings.

User Persona
Based on my research findings, I crafted a user persona to maintain a user-centered approach throughout the RecipeAI project. We identified our core users as HOME COOKS—the culinary creators of tomorrow. Our mission resonates with a simple yet powerful truth: “Delicious meals are achievable when you explore and experiment.”


Brainstorming
Using Figma AI, I summarised the key finding from the competitive analysis to identify how to enhance Recipe AI user experience and key features to prioritize. Then I mapped out key features that will enhance our user's experience.

Key Features
Ingredient based recipe generation with a chat interface
Image recognition for ingredient input
Voice input for ingredients
Engaging video-based recipes with step-by-step visuals
Sketches
With our plans mapped out, I started sketching different layouts for the app. These simple drawings helped me explore various ways users could navigate through their journey, making sure every screen would feel natural and easy to use.

Validating Assumptions
The goal of RecipeAI is to empower users to explore and create delicious meals that suit their tastes and dietary needs. To make this possible, we aim to understand users’ cooking habits, their preferences for ingredient-based recipes, and the impact of available ingredients on their meal choices. To validate our approach, I had a conversation with some of my friends, colleagues, and family members, to gain insights into their recipe preferences, cooking routines, and ingredient usage. This research helps us tailor RecipeAI to deliver personalized, convenient, and enjoyable cooking experiences.
Most users often choose recipes based on what they already have on hand, emphasizing the importance of an ingredient-based search and recipe recommendation feature to reduce the need for additional shopping.
Many users prefer recipes that align with their specific dietary preferences, which indicates a strong demand for customization options based on dietary restrictions and personal preferences.
Users value recipes that are easy to follow and require minimal steps, suggesting that RecipeAI should prioritize simple instructions and quick cooking techniques.
Respondents showed interest in visuals like images and videos, which enhance understanding and confidence when cooking. Incorporating visual guides could improve the user experience.
Competitive Analysis
I carried out a competitive analysis, and was able to identify 3 competitors (direct and indirect) whose strengths and weaknesses I evaluated to understand how competitors operate and identify opportunities or threats that could affect your Recipe AI.

After which I identified the similarities, opportunities, differences, and key learnings.

User Persona
Based on my research findings, I crafted a user persona to maintain a user-centered approach throughout the RecipeAI project. We identified our core users as HOME COOKS—the culinary creators of tomorrow. Our mission resonates with a simple yet powerful truth: “Delicious meals are achievable when you explore and experiment.”


Brainstorming
Using Figma AI, I summarised the key finding from the competitive analysis to identify how to enhance Recipe AI user experience and key features to prioritize. Then I mapped out key features that will enhance our user's experience.

Key Features
Ingredient based recipe generation with a chat interface
Image recognition for ingredient input
Voice input for ingredients
Engaging video-based recipes with step-by-step visuals
Sketches
With our plans mapped out, I started sketching different layouts for the app. These simple drawings helped me explore various ways users could navigate through their journey, making sure every screen would feel natural and easy to use.

Validating Assumptions
The goal of RecipeAI is to empower users to explore and create delicious meals that suit their tastes and dietary needs. To make this possible, we aim to understand users’ cooking habits, their preferences for ingredient-based recipes, and the impact of available ingredients on their meal choices. To validate our approach, I had a conversation with some of my friends, colleagues, and family members, to gain insights into their recipe preferences, cooking routines, and ingredient usage. This research helps us tailor RecipeAI to deliver personalized, convenient, and enjoyable cooking experiences.
Most users often choose recipes based on what they already have on hand, emphasizing the importance of an ingredient-based search and recipe recommendation feature to reduce the need for additional shopping.
Many users prefer recipes that align with their specific dietary preferences, which indicates a strong demand for customization options based on dietary restrictions and personal preferences.
Users value recipes that are easy to follow and require minimal steps, suggesting that RecipeAI should prioritize simple instructions and quick cooking techniques.
Respondents showed interest in visuals like images and videos, which enhance understanding and confidence when cooking. Incorporating visual guides could improve the user experience.
Competitive Analysis
I carried out a competitive analysis, and was able to identify 3 competitors (direct and indirect) whose strengths and weaknesses I evaluated to understand how competitors operate and identify opportunities or threats that could affect your Recipe AI.

After which I identified the similarities, opportunities, differences, and key learnings.

User Persona
Based on my research findings, I crafted a user persona to maintain a user-centered approach throughout the RecipeAI project. We identified our core users as HOME COOKS—the culinary creators of tomorrow. Our mission resonates with a simple yet powerful truth: “Delicious meals are achievable when you explore and experiment.”


Brainstorming
Using Figma AI, I summarised the key finding from the competitive analysis to identify how to enhance Recipe AI user experience and key features to prioritize. Then I mapped out key features that will enhance our user's experience.

Key Features
Ingredient based recipe generation with a chat interface
Image recognition for ingredient input
Voice input for ingredients
Engaging video-based recipes with step-by-step visuals
Sketches
With our plans mapped out, I started sketching different layouts for the app. These simple drawings helped me explore various ways users could navigate through their journey, making sure every screen would feel natural and easy to use.

Solution
Solution
Ingredient based recipe generation with a chat interface
Users can enter the ingredients they have, and RecipeAI will generate recipes tailored to those ingredients.

Image recognition for ingredient input
Users can upload images of their ingredients, and RecipeAI will recognize them and suggest recipes accordingly.

Voice input for ingredients
Users can simply dictate their ingredients, and RecipeAI will accurately recognize each one and provide tailored recipe suggestions based on what’s available.

Engaging video-based recipes with step-by-step visuals
Step-by-step video and text-based guides to walk users through the preparation of each recommended recipe.
Ingredient based recipe generation with a chat interface
Users can enter the ingredients they have, and RecipeAI will generate recipes tailored to those ingredients.

Image recognition for ingredient input
Users can upload images of their ingredients, and RecipeAI will recognize them and suggest recipes accordingly.

Voice input for ingredients
Users can simply dictate their ingredients, and RecipeAI will accurately recognize each one and provide tailored recipe suggestions based on what’s available.

Engaging video-based recipes with step-by-step visuals
Step-by-step video and text-based guides to walk users through the preparation of each recommended recipe.
Ingredient based recipe generation with a chat interface
Users can enter the ingredients they have, and RecipeAI will generate recipes tailored to those ingredients.

Image recognition for ingredient input
Users can upload images of their ingredients, and RecipeAI will recognize them and suggest recipes accordingly.

Voice input for ingredients
Users can simply dictate their ingredients, and RecipeAI will accurately recognize each one and provide tailored recipe suggestions based on what’s available.

Engaging video-based recipes with step-by-step visuals
Step-by-step video and text-based guides to walk users through the preparation of each recommended recipe.
Ingredient based recipe generation with a chat interface
Users can enter the ingredients they have, and RecipeAI will generate recipes tailored to those ingredients.

Image recognition for ingredient input
Users can upload images of their ingredients, and RecipeAI will recognize them and suggest recipes accordingly.

Voice input for ingredients
Users can simply dictate their ingredients, and RecipeAI will accurately recognize each one and provide tailored recipe suggestions based on what’s available.

Engaging video-based recipes with step-by-step visuals
Step-by-step video and text-based guides to walk users through the preparation of each recommended recipe.
Reflection
Reflection
This project has been a valuable journey in understanding how AI can enhance user experiences in everyday cooking. Through this project, I deepened my understanding of UX design principles when working with AI interfaces, particularly the importance of clear feedback systems and intuitive input methods for recipe generation.
This experience has equipped me with practical knowledge in designing AI-powered tools that feel both innovative and accessible to users.
This project has been a valuable journey in understanding how AI can enhance user experiences in everyday cooking. Through this project, I deepened my understanding of UX design principles when working with AI interfaces, particularly the importance of clear feedback systems and intuitive input methods for recipe generation.
This experience has equipped me with practical knowledge in designing AI-powered tools that feel both innovative and accessible to users.
This project has been a valuable journey in understanding how AI can enhance user experiences in everyday cooking. Through this project, I deepened my understanding of UX design principles when working with AI interfaces, particularly the importance of clear feedback systems and intuitive input methods for recipe generation.
This experience has equipped me with practical knowledge in designing AI-powered tools that feel both innovative and accessible to users.
This project has been a valuable journey in understanding how AI can enhance user experiences in everyday cooking. Through this project, I deepened my understanding of UX design principles when working with AI interfaces, particularly the importance of clear feedback systems and intuitive input methods for recipe generation.
This experience has equipped me with practical knowledge in designing AI-powered tools that feel both innovative and accessible to users.
Ready to transform your ideas into meaningful experiences?
Ready to transform your ideas into meaningful experiences?

